Tips on Pitching to the Media
So now you really feel like you are ready!
You Need Publicity for Your Book? Where Do You Start and What Do You Look For?
Want to sell lots of books? Well you need to get yourself out there! You need to be on the radio, in magazines and newspapers and on TV.
How to Fix a Broken Public Relations Campaign
There are 6 little known facts about profitable positioning.
Why Overlooking Interviews on Smaller Radio Stations Can be a Big Mistake
Talk radio interviews aren't what they used to be.
3 Important Parts of an Attention Grabbing Press Release
Most people seem to believe they can write a press release, mail or email it to a radio or television station, and sit back and wait for the avalanche of phone calls.
Marketing Lessons from Ben and Jerry
Many years ago, I lived in Vermont when a new home-made ice cream store opened its doors.
The ice cream stand, located in Burlington, was in a gas station that had long ago been abandoned.
Obtain Public Relations in Newspapers and Magazines: 5 Reasons Why You Should Do It!
Gaining national or local media exposure for your company, products or services in print is one of the most valuable ways to secure consumer interest in your business.
How to Get Local Media Interested in Your Book
As an author, you may have recently published a book.