Google SEO Optimization Tips and Tricks
When we are discussing Google SEO and Google Rankings what we are really discussing is the ability to rank your site high in Google for a given keyword. There are many aspects to consider when attempting to rank your site highly in Google, it is said that Google takes into account over 200 factors when assessing where a site should rank.
Inbound links or incoming links, are links that are pointing to your site. It is very important to constantly work on getting incoming links to your site for optimal Google SEO Ranking. Google sees every incoming link as a vote of confidence from a certain website so it's important that in time your site receives and
When writing your content, make sure you include your keywords several times on the page. Also include them in H1 and H2 tags, links and image's alt text but remember that the density on any given page should be somewhere between 5%-10%, no more than that.
More than 75% of searches are by Google. A great tool to use is their analytics tool, which is free to download and gives you important info on your sites and its visitors. It will tell you the location of your viewers, popular pages, high keywords, where they came from and where they left. This is very useful data for your site.
Really, if you think about, the four search engines that generally make the charts, the news or capture market share are Google, Yahoo!, Bing and AOL. If you did not already know it, Google results power AOL and with this deal between Yahoo and Microsoft, Bing is now going to power Yahoo! search results. So, it would make sense to focus your SEO efforts on the two search engines that will be holding the reigns over their own search technologies and managing the search algorithms, namely Google and Bing.
Add keywords to your links. Instead of "enter", "proceed" or "select" try "search engine ranking tips" to boost your sites probability of being spotted by Google. Even if your site does not have a page by that title, with such a link once the keywords or phrase entered on a search engine is "search engine ranking tips" you may get a hit.
Speaking of spam, Websites that scape texts will not be able to rank on Google. If your website simply links to other websites this will effect you as well. Those types of links will be diminished in value dropping your website to the bottom of the search results. This will insure that you get quality results from your search and not just a bunch of links to nowhere.
Anchor Text of the external links to your pages has the greatest effect for your Search Engine position. If more people are linking to your site using variations of your keywords in the anchor text, this will give you a powerful push for those search terms.
Links from authority websites such as educational or government websites, ie domain names with .edu or .gov extensions are valuable. Buying links from link partners is perfectly fine if you can verify the quality of the websites. Search engines nowadays can be quite demanding and look for quality more than quantity of links.
In Google search results, the description or snippet used usually comes from the Meta description. You can be less description and optimize for more keywords in the title, rather than the description. This strategy is sure to give your web site ranking a boost.
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